Advanced Robust Cooperative System (ARCS)
Brand Identity & Platform Design
ARCS (Advanced Robust Cooperative System) is a SaaS platform that helps cooperatives across the Philippines manage savings, loans, and membership all in one place. The brand needed to feel trustworthy and official, while staying approachable for everyday co-op members. The visual identity centers on a clean wordmark and a confident blue-and-violet palette, carried across the platform UI, pitch materials, and marketing collateral.
Scope: Brand identity · UI/UX design · Pitch deck design · Brochure design · Marketing collateral
Year: 2022
Brand Identity
A clean, geometric mark paired with a deep indigo and coral palette — built to read as credible and modern, without losing warmth.
The Platform
A full member dashboard built for cooperatives — savings, loans, co-op updates, and organizational charts, all in one login. Designed to make complex financial processes feel simple for everyday members.
Pitch Deck
A bold, high-energy deck designed to pitch ARCS to investors and partners — translating dense data (market size, financial projections, team) into something easy to scan and remember.
Promotional Materials
T-shirts, pen and mug designs, print designs using bold typography and a playful visual hook to cut through the noise.
